Repair up to 2 years of hair damage in 1 use with Nexxus Promend Repair Keratinizing Shampoo. Created for very damaged hair, this high-performance shampoo transfuses Trillion Keratin Protein to strengthen broken hair bonds from within. Its lightweight, sulfate-free formula transforms into a luxurious lather, cleans effectively, and helps preserve natural vibrancy.

Unlike a basic cleansing shampoo, Nexxus Promend Repair Keratinizing Shampoo targets damaged areas of the cortex and cuticle. It helps replace proteins and lipids lost through repeated chemical treatments, heat styling, and other sources of visible damage. Hair feels 12X Stronger, 200% Smoother, Glossier, and more manageable from the first use.

• Peptide-grade Keratin proteins: Trillion Protein Transfusion helps refill the damaged cortex and cuticle with Keratin, which rebuilds internal bonds and reduces protein loss.
• Sulfate-free: Rich gel-like texture foams like a light cream & gently removes impurities without harsh sulfate stripping, helping preserve protein and lipid balance.
• Luxurious Magnolia parfum: Gives hair a luxurious fragrance that can last for up to 72H.

Hair is made up of 90% protein; depletion leads to hair damage. Backed by Proteomics, this formula transfuses 1 Trillion Keratin Peptide-Grade proteins into hair. These microscopic proteins help refill damaged areas of the cortex and cuticle, strengthen bonds throughout each strand, and reduce protein loss needed for resilience.

Water, Cocamidopropyl betaine, Sodium Lauroyl Isethionate (and) Sodium Isethionate (and) Caprylic Acid (and) Capric Acid (and) Lauric Acid (and) Zinc Oxide, Sodium Methyl Lauroyl Taurate (and) Sodium Methyltaurate, Fragrance, Sodium Chloride, Phenoxyethanol, Glycerin, PPG-9, Sodium benzoate, Polyquaternium10, Stearamidopropyl Dimethylamine, Disodium EDTA, PEG-45M, Citric Acid, Hydrolyzed Elastin, Collagen Amino Acids (and) Potassium Sorbate (and) Ethylhexylglycerin, Hydrolyzed Keratin, Sodium Hydroxide, Benzyl Salicylate, Coumarin, Linalool

This Nexxus shampoo is suitable for damaged & dull hair that needs deep bond repair, greater strength, smoother texture, and improved shine. It is especially relevant for hair that has become weakened or rough through repeated coloring, chemical services, heat styling, or other damaging routines.

The sulfate-free cleansing system also suits color-treated hair because it gently cleanses while helping preserve color vibrancy.

The rich gel-like texture foams like a light cream onto hair and absorbs quickly for even distribution without a greasy feel. Its sensorial finish complements the intensive science-led treatment.

A luxurious Magnolia parfum completes the repair experience. The fragrance is designed to remain noticeable for up to 72 hours, giving freshly cleansed hair a refined and lasting sensorial finish without changing the shampoo’s performance-led focus.

1. Wet your hair and scalp thoroughly.
2. Apply a palm-sized amount of Nexxus Promend Repair Keratinizing Shampoo. Work it into a rich lather at the roots and distribute gently through the mid-lengths and ends.
3. Massage for 30–60 seconds, then rinse thoroughly. Repeat if your hair is heavily soiled or very damaged.
4. Follow with Promend Repair Keratinizing Treatment Mask & Promend Repair Oil Resurrection for hair as directed for intensive restoration.

For intensive restoration, follow Nexxus Promend Repair Keratinizing Shampoo with Promend Repair Keratinizing Treatment Mask. Apply Promend Oil Resurrection for Hair as directed for targeted repair, smoothness and shine. The Promend Repair Shampoo and Mask combination creates a coordinated protein-replenishing routine for very damaged hair.

Nexxus New York brings more than 40 years of protein-science expertise rooted in New York Salon Practice. Backed by Proteomics and Lipidomic breakthroughs, it restores broken hair bonds with targeted trillion protein transfusion technology & restores lost lipids FOR 12X strength and 200% smoothness, bringing hair back to its repaired state.

FROM NEW YORK SALON PRACTICE.
EXPERT IN PROTEIN SCIENCE.

For 40 years, NEXXUS has been working to bring hair back to life, thanks to the science of proteomics. Our new iconic treatment product, NEXXUS PROMEND Oil Resurrection, transfuses 1 trillion proteins and lipids into hair to repair severe damage instantly, bringing hair back to its virgin state in 6 drops.

With our new NEXXUS PROMEND Collection – our most concentrated NEXXUS formulations ever – we have crafted not only the most powerful products but also a luxurious experience brought to life by highly sensorial textures and irresistible fragrances, all concentrated into advanced design and beautiful packaging.

Whatever your hair needs, the NEXXUS PROMEND Collection has the targeted solution. NEXXUS in Greek means bonding together, so we are excited to see consumers start bonding their hair and in the process discover the connective bonding power of beauty.